When Random Acts of Kindness Aren’t So Random: 3 Tips on Connecting Your Brand to a Movement

This article by Ripple Founders Shayna Samuels and Glenn Turner appeared on Sustainable Brands. Original link can be found here. You’d be hard-pressed to find a “kindness” pillar in any company’s strategic plan — it’s not exactly part of the corporate lexicon. But that’s just what the Random Acts of Kindness (RAK) Foundation was promoting when it […]

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