Ripple conceptualizes and implements every aspect of a media campaign. We come up with creative ideas, generate content, train spokespeople, and package stories to effectively reach target audiences.

Here’s a partial list of our services:

Media Relations

Media Relations

Ripple has generated thousands of TV, print, radio and online stories on behalf of clients. We have trusted relationships with the media and make sure each pitch is armed with timely hooks, reliable background materials, compelling visuals, and well-trained spokespeople.

Content Marketing

Content Marketing

From reports, white papers and blog posts to videos, infographics and apps, we conceptualize and develop compelling content and then effectively distribute it to target audiences. We also write press releases, op-eds, FAQ's and other background materials for reporters.

Campaign Strategy

Campaign Strategy

Based on what will be most buzzworthy, feasible and impactful, we determine the best tactics, messages, materials, timing and mediums to further our clients’ short- and long-term goals. And we’re nimble enough to adapt to changing needs along the way.

Audits & Plans

Audits & Plans

We review current communications materials plus traditional and social media strategies to determine what's working and what can be improved. Based on interviews with key staff, upcoming projects, goals, and priorities, we create a recommended plan for how to move forward.

Press Events

Press Events

Press conferences, teleconferences, webinars, editorial board meetings, press luncheons, paper releases and Twitter parties are some examples of events we organize. We strategically select what makes the most sense for any given project to maximize the success of a campaign.

Social Media

Social Media

The lines between social and traditional media are no longer distinct. We understand these nuances and develop effective tools to maximize shareability among target groups. We design apps, polls, quizzes, widgets, videos, info and sharegraphics to amplify campaigns.

Trainings

Trainings

Ripple's trainings are designed to increase our clients' communications capacities. They include how to: identify newsworthy opportunities; stay on message; write a press release; integrate social and traditional media campaigns; pitch a reporter; and more.

Design & Digital Marketing

Design & Digital Marketing

Ripple handles all aspects of a client's communications' needs, from branding and graphic design to email marketing and website development. Our team creates the most effective visual tools required to maximize the impact of a social or traditional media campaign.